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« The Vision Report - Real Estate News for the Bay Area | Main | Reality Catches up with Homeowners »

May 12, 2009

Ten things you can do to be a better agent (part 2)

This is part 2 of 2... Several posts below is part 1...

I spent the last three days out of town on a search for a new home... what i learned and what i went through taught me a lot about buying a home... these are tips i can assure you will make anyone a better agent...

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6. Cute phone numbers like 415-555-SOLD , 415- 27-AGENT or 415-1TP-AGENT are utterly useless to me... if you’ve ever taken the time to look at a Blackberry, you'll notice there are no letters on the keys

7. The most worthless numbers in real estate are average and median home price... explain to a client what you’ll get for the average price...My Realtor did this and it helped immensely because the average price didn’t matter... average is Latin for disappointing

8. When you give your clients the mls listings, give them all the details... i want more than a photo, price and beds/baths... Our agent did this and I was glad...i want to know days on market, the schools and taxes at the very least.... print for me all the information about the listing

9. Check your own websites on a blackberry/iphone... I can’t tell you how many times i tried Googling a listing I was standing next to only to be brought to an agent’s site that didn’t work on my phone... but don’t feel bad, even Zillow, a company that built its reputation on being the online real estate go-to site failed on mobile. When i tried searching on Zillow on my phone I received the following message... “home search may not wok on mobile devices.”

10. Post as many honest photos as you can... countless times i came across great looking homes on the mls that were so far from reality... i wondered how the photo was taken... one house, a total dump, was photographed from such an angle that the scrub brush, phone lines and surrounding apartment buildings we completely removed from the photo... nice work by the photographer, but i would have rather known upfront what i was getting into...

Posted by Jeff Brooks on May 12, 2009 07:39 AM |

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