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« Best Place to Find a Home Online | Main | I'm Glad Someone Finally Said it... » February 29, 2008The SpecialistWe’ve all been told we need a niche, and after taking a couple minutes of serious contemplation I’ve come up with one... I now specialize in home buyers looking for property above $65 million and paying all cash... That way I can get my one sale over with early in the year and take a breather till say... 2010. Carol Lloyd in the Chronicle points out that niching has been slowly getting out of control these past couple years. To make her point, in her story she finds an agent whose niche is dog owners... You know the type... They carry their cat-size dog in a Hermes handbag, little dog head poking out at the top. In Marin agents love to specialize... Whether it’s a single neighborhood in Mill Valley, a particular school district or Eichlers, agents love the subspecialty idea. So my question to the masses is does this really work? Does having a narrow niche really make a difference or do you get the feeling by calling yourself the downtown Mill Valley specialist folks are passing you by who want to live outside of downtown Mill Valley? Love to hear your thoughts Posted by Jeff Brooks on February 29, 2008 07:23 AM | Permalink TrackBackTrackBack URL for this entry: Comments |
Well, I dunno, but Renee Adelman, the Marin Eichler lady, seems to do a pretty decent biz.
Course I, personally, am nuts for Eichlers. Unfortunately, my wallet isn't.
Posted by: Bill Quick![[TypeKey Profile Page]](http://www.dailypundit.com/sfrealblog/nav-commenters.gif)
| February 29, 2008 08:31 PM